Episode 94: Money for Life: Helping Women Protect Their Financial Future with Helen Baker

Have you ever realised how many women are only one major life change away from financial struggle?

In this practical and empowering episode of It’s a Mindset, I’m joined by award-winning financial adviser, speaker and author Helen Baker for a conversation about financial freedom, security and why knowledge truly is power when it comes to money.

Helen is the founder of On Your Own Two Feet, an Australia-wide service dedicated to helping women gain and retain financial independence. Her latest book, Money for Life, is a brilliant guide for women wanting to better understand their finances, plan for the future and create greater choice and stability in their lives.

As you know, I’m incredibly passionate about financial stability as one of the key pillars in creating a truly worthy and wealthy life - and helping women step into abundant and empowered next chapters. I loved this conversation with Helen because it makes financial planning feel practical, achievable and deeply connected to living well both now and in the future.

Together, we explore why financial planning is about so much more than numbers - it’s about creating freedom, security and options for your life. Helen also shares why financial awareness and planning are so important for women - particularly during major life transitions such as separation, divorce and retirement - and how having a strategy can help women avoid financial vulnerability later in life.

This is such an important and empowering conversation for women at every stage of life - particularly those wanting greater freedom, confidence and security around money.

Key Episode Takeaways:

• Why financial planning is really about freedom, choice and achieving your goals
• The importance of financial stability and planning ahead for the future
• How financial knowledge empowers women and creates greater confidence
• Why having a financial strategy can help women avoid vulnerability later in life
• The importance of advocating for yourself during separation and divorce
• The ethos of “live well now and plan for the future”
• Practical ways women can feel more in control of their money and future

About the Guest:

Helen Baker is an award-winning financial adviser, speaker and founder of On Your Own Two Feet, an Australia-wide service dedicated to empowering women to gain and retain their financial independence. She holds multiple Masters degrees and has been recognised nationally for her contribution to financial literacy and women’s financial empowerment.

Helen is the author of four books, including her latest release Money for Life, and is a regular media commentator across Australian television, radio and print media. Her work is deeply focused on helping women create greater financial confidence, security and freedom at every stage of life.

Show Resources:

Follow Helen on Instagram - HERE

Connect with Helen on LinkedIn - HERE

Check Our Helen's Website - HERE

Follow Emma, the Podcast Host on Instagram - HERE

Join the Waitlist for The Next Chapter Collective - HERE

If you LOVED this episode, make sure you share it on your Instagram stories and tag us @emmalagerlow and @onyourowntwofeet.

Yours in Financial Freedom, Emma. X.